Franco Bonadio, CEO and creative director of Identica (set up by Michael Peters) and formerly global creative director of The Body Shop and Landor, Fitch and Enterprise IG will tell us how he combines running the business and doing the business.
With his unique experience as both major client and designer he’ll tell us what’s it like being a CEO and creative director in a large international design consultancy. He’ll tell us how he deals with this dual role, which he calls his ‘schizophrenia’!